Keely Cat-Wells is an Entrepreneur and Disability Activist dedicated to making social, systematic, and economic change. Keely is the Founder/CEO of C Talent, Zetta Studios, and Zetta Finance. Additionally, Keely sits on the d/Deaf & Disabled committee at Equity UK.
Keely founded her first company at a young age during her time in hospital which developed into C Talent. C Talent represents d/Deaf and Disabled artists globally both in-front or behind the camera. C Talent is proud to represent artists such as CJ Jones, who has worked on films such as Baby Driver (2017) and the Avatar franchise. Danny Murphy, who has starred in The Parts You Lose (2019) alongside Breaking Bads Aaron Paul. Tatiana Lee, who has modeled for brands such as Apple, Target, and Zappos. Danny Woodburn and Amy Buchwald, Danny played Mickey Abbott on the sitcom Seinfeld and has more than 150 television and 30 film appearances to date. Samantha Mannis who’s book is sold in Target, Walmart, and other major retailers, and Paralympian Jean-Baptiste Alaize, who represented France in the 2016 Paralympic Games and is one of the subjects featured in the recent Netflix documentary, Rising Phoenix (2020).
C Talent was awarded as a Red Backpack Fund Recipient, from Spanx by The Sara Blakely Foundation. Keely has also been named one of Aerie’s Top 20 Change-makers of 2020, this gained C Talent corporate sponsorship from American Eagle Outfitters. Under the banner of C Talent, Keely has hosted panels highlighting Diversity and Inclusion for The Portland Film Festival, Comcast NBCUniversal Xfinity, Toronto International Film Festival, Cannes Film Festival and many more.
After noticing the lack of access in the entertainment industry Keely formed Zetta Studios. Zetta Studios is set to be the world’s first-ever studio to be fully accessible for people with Disabilities, which is sustainable and founded by a woman. A structure that goes beyond compliance, where people come before architecture, and a workplace that sets a new standard for employers. The studio will home the most innovative, revolutionary technology in the industry. An interconnected community providing a truly desired live-work space. – ‘The Silicon Valley of Entertainment’.
Zetta Studios also consults for existing studios and production companies, providing the Gold Standard of access. The diverse team are specialists in access, Disability, and the entertainment industry, they bring lived-in experience to the table. The work is structured around the four access pillars; cognitive, communication, sensory, and physical. The truth sells; that is why Zetta Studios go beyond ticking boxes. Zetta Studios want productions to tell amazing stories on both sides of the camera while keeping the work pragmatic, and simple.
Zetta Finance is a company that matches investors with meaningful opportunities in multiple asset classes, most prominently film and TV projects.
“I believe to change the world we have to learn to tell and listen to a new set of stories about the world that we want to create. We have to familiarize audiences with seeing people with Disabilities on their screen, authentically, and in a new light. Knowledge is power and the media is a global teacher whether we actively realize it when we are watching entertainment or not.”